YOUR BOOKING ENGINE. EVOLVED.

Say hello to Booking Engine 8.0

The next generation of direct booking.

Technology moves fast, and your booking engine should too. We've redesigned our award-winning Booking Engine 360 with a more powerful, higher-converting experience. This is just the first update.

Watch the walkthrough Get your update guide

Feel the stay
Bold visuals, swipe and video, built for mobile.

Free upgrade
You’re exclusive access.

Effortless migration
Rooms, offers and branding move automatically.

A VISUAL WAY TO BOOK

This is Emotional Design:

intuitive, immersive, and individual.

 
Guests feel the stay before they've even opened the calendar and you've been hand-picked to experience it first.

WHY WE BUILT THIS

Why the update?

 
Guest expectations continue to evolve. Booking Engine 8.0 brings the inspiration, ease and control guests expect from today’s every day digital experiences, while helping hotels strengthen their direct channel.
 
Built for the devices guests use most, with touch-friendly interactions, faster loading and an intuitive flow that feels as natural as scrolling social media. Clearer steps, a smoother checkout and embedded payments reduce friction and drop-off, helping turn more website traffic into direct revenue. A cleaner, more guided journey reduces decision fatigue, makes choices easier to understand and helps guests book with confidence. Rich visuals and video bring rooms and offers to life. A brand-adaptive design makes the journey feel like a polished extension of the hotel’s website, not a separate tool. Guests can start with rooms or offers, choosing the path that matches their intent. Familiar, OTA-inspired interactions make exploring and booking feel effortless. Better-presented extras and relevant recommendations help guests build their ideal stay, while creating more natural opportunities to increase booking value.

Every screen is shaped by real guest behaviour and designed for clarity, accessibility and ease.

The result is a journey that feels familiar from the first swipe and inspiring enough to make the stay feel like it has already begun.

WHAT’S NEW

What’s been updated?

You still have all the functionality you know from Booking Engine 360, now with a faster, clearer and more inspiring experience.

Familiar from the first tap
Modern, intuitive interactions make booking feel natural for every guest. Booking Engine 8.0 is mobile-first, touch-friendly and easy to navigate, whatever their digital confidence.
See the stay before booking
Bigger images, swipe, zoom and video bring rooms, offers and the hotel experience to life before guests arrive.
Less choice. Faster decisions.
Two clear starting paths and focused highlights reduce decision fatigue, making packages easier to understand and compare.
More freedom to explore
Guests can browse rooms or discover curated offers, depending on what they need. Hotel information stays within the flow, so they never lose their place.
Smarter, timely recommendations
Relevant extras appear when they make sense, helping guests personalise their stay without feeling overwhelmed and helping hotels grow booking value.
Premium, fast and on-brand
A unified design system adapts to your hotel’s identity, creating a seamless transition from website to booking. Faster loading keeps the experience responsive on every device.
Your existing rooms, offers and extras carry over automatically. Your setup stays yours, while the experience gets an upgrade. A faster, clearer and more inspiring journey helps guests book with confidence, reduces drop-off and turns more traffic into direct revenue.

And this is just the start. BE8 provides a modern foundation for new ways to convert, sell and personalise over time.

Get higher conversions from your Booking Engine

Through our extensive research we’ve put together our best tips on how to make your Booking Engine content and imagery lead to more conversions. This guide will help you to elevate your current booking experience and get the most out of Booking Engine 8.0.

FAQ

Everything else, answered.

Cost, migration, content, payments, analytics and scope, all in one place. Anything not here, your Customer Success Manager has covered.

 

This is the latest update to Profitroom’s award-winning Booking Engine 360. This is the next-generation of direct booking: premium, mobile-first and brand-adaptive. It simplifies the guest journey and creates more room to showcase rooms, curated stays and extras.

The new experience standard is being shaped by mobile behaviour, visual and scroll culture, and the rising expectations of personalisation and the development of AI. The new update responds with Emotional Design, less decision fatigue, a stronger hotel brand and a better foundation for conversion and direct growth.

No! It is a free upgrade, not an add-on within the existing Profitroom Booking Engine.

Technically no. Profitroom handles the technical switch, and the core setup transfers over. However, we highly encourage you to look over our High Converting Booking Content Playbook for recommendations that will help you unlock more value; they are not requirements.

No. The updated Booking Engine adapts to your existing website and brand without a website rebuild project.

A unified premium design, mobile-first thinking, two discovery paths — rooms and offers — richer presentation and a new architecture for continued development.

Yes. Core rooms, offers and extras are transferred with the update. New fields can enrich presentation but do not block migration.

Select up to three highlights per package from the list in Suite. Choose genuinely differentiating benefits; title up to 60 characters and description up to 140.

No. The update does not change your current payment gateway integration or operation. However, with the update you have the option to add ProfitroomPay. Talk with your CS representative for more information.

Tracking codes added in Suite carry over automatically. Custom GTM implementations may need updated triggers. Reach out to team.cs@profitroom.com directly if you have any specific questions. 

Contact your Customer Success Manager or email team.cs@profitroom.com. The team supports clients globally.

TRACKING & ANALYTICS

Your tracking keeps working.

Booking Engine 8.0 adds a new data layer with standard e-commerce events. Find your setup below.

 

They carry over automatically. That includes Meta Pixel and Google Ads conversions added in the Tracking codes section. Nothing to do.

Booking Engine 8.0 events may need new triggers. Add them alongside your current setup. Don't replace it, since your tags from the previous version are still doing work.

Send us the details and we'll get the right specialist on it.

CUSTOMER SUCCESS

A real team who knows your property.

We're handling the upgrade, but it's also a good moment for a refresh. We can look at your content, your offers and your numbers together, and that conversation is included.

Your Customer Success Manager
First stop for anything specific to your hotel.

team.cs@profitroom.com
Our global inbox. Write in your own language.

Knowledge base
Step-by-step guides for highlights, content and tracking.

Ready for your update?

Your Customer Success contact will guide you through every step of the update: from content prep to go-live.

Booking Engine 8.0 is built for growth, and ready when you are.