2910

hotel websites created

17

years of experience

23

in-house experts

70

custom websites live every year

33%

average direct bookings increase YoY

Your Website Is Your Fast Track  To Growth

Hotels Lose Revenue Online for One Reason:

Their website is not built as a sales system.

Most hospitality websites are designed to inform, not to convert. The booking engine often sits apart from the main experience, direct booking benefits aren’t clearly positioned, and the full value of staying at your property is left for the guest to figure out.

Instead of guiding visitors toward a confident decision, the website invites comparison. And when guests begin to compare, OTAs often feel like the easier choice.

The cost:

Higher commission. Lower margin. Little control.

The Solution

Profitroom builds hotel websites fully integrated with booking, automation, loyalty, and AI tools inside one intelligent platform.

Inside this ecosystem, your website becomes a revenue system that:

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Reduces OTA dependency
Improves conversion rates
Automates guest communication
Strengthens loyalty and  long-term profitability

 

Crafted for Conversions

At Profitroom, we have perfected a signature design formula that transforms your hotel website into a powerful e-commerce platform.

Every element is crafted to remove friction from the booking journey, making it effortless for guests to move from browsing to booking. Guests get the speed, clarity, and convenience they expect, while you benefit from higher direct bookings and increased revenue.

Why Profitroom Websites for Hotels are built for bookings:

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Responsive Web Design

Always stunning, on every device
Your website adapts seamlessly to mobile, tablet, and desktop, ensuring a flawless experience wherever your guests find you.

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Conversion Driven UX

Built to turn lookers into bookers
Our signature design formula removes friction at every step, making it effortless for guests to browse, decide, and book.

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Integration with Booking Engine

Frictionless booking journey
With Booking Engine 360 built right in, your website becomes a direct path from discovery to reservation.

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E-commerce Ready

Sell more than just rooms
Turn your website into a full revenue hub with vouchers, dining, spa, and experience packages that are all easily visible and bookable online.

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AI Agent (Add-on)

The website that inspires + the AI that converts.
Supercharge your website and give guests instant answers and support, anytime. Our AI Agent sells and boosts engagement saving your staff an average of 2-3 hours a day.

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Marketing Services (Add-on)

Be seen, be booked
Drive traffic with expert SEO, GEO, and Pay Per Stay campaigns, ensuring your website gets the visibility it deserves.

Featured Profitroom Websites:
Port Lympne, UK
Grosvenor, UK
Zanzibar Queen, Tanzania
Legacy, South Africa
Nothern Light, Finland
Zanzi Resort, Tanzania

Inspired by what you see?

Let’s talk about creating a website that not only looks great but also drives more direct bookings. 

Turning Lookers Into Bookers

With hundreds of partners you can now give every guest a seamless experience from the first click.

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AI-Driven Efficiency

At Profitroom, we’re not just keeping pace with the hospitality industry — we’re charting its future course.

The Profitroom platform is powered by AI to automate daily tasks, save time, and reduce costs. From our Booking Engine 360 to Marketing Automation and beyond, we leverage AI to simplify hotel operations, enhance guest experiences, and maximise revenue—so you can focus on what truly matters.

Our Offer

Not all properties need the same kind of website, but every hotel deserves the same performance foundation.

That’s why we offer three structured website solutions: Classic, Classic+, and Bespoke. Each is built on our award-winning CMS and enterprise-grade infrastructure, ensuring security, stability, and long-term scalability from day one.

Choose the growth level that fits your strategy without compromising on performance.

Best choice
VIP Concierge Offer
Bespoke Offer
Luxury & Multi-Property Hotel Website Development

Best for luxury hotels, resorts, and hotel groups requiring full customisation.

Everything in Classic+, plus:
  • Fully custom UX and architecture
  • Multi-property website structures
  • Advanced CRO strategy
  • Dedicated design and development consultancy
  • Complex integrations

Bespoke is your digital flagship that is built for long-term growth and brand leadership.

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Classic+ Offer
Advanced Hotel Website for Growing Revenue

Best for properties that want stronger branding without a fully customised project.

Everything in Classic, plus:
  • Design customisations 
  • SEO migration and optimisation
  • Content refinement and internal linking improvements
  • Stock image selection and professional editing
  • Greater visual flexibility within a proven structure

Classic+ combines speed and reliability with meaningful personalisation and performance upgrades.

VIP Concierge Offer
Classic Offer
Professional Hotel Website for Direct Bookings

Best for independent hotels replacing outdated or generic sites.

Includes:
  • Hospitality-specific website design blueprint
  • Integrated hotel booking engine
  • SEO-ready architecture
  • Mobile-first, responsive design
  • AI-powered multilingual translation
  • Fast implementation

Classic gives you a high-performing, conversion-focused hotel website without complexity.

Multisites - Websites for Hotel Groups

Elevate your hotel group with a multisite solution: one domain to strengthen your brand, multiple booking engines for best UX, and unique property pages to highlight their distinctive features. Showcase your brand, simplify updates, and offer tailored guest experiences.

 

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One site, multiple booking engines

Show all your properties under one domain and connect multiple booking engines, allowing your guests to easily make reservations at their preferred location.

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Strong brand

Maintain consistency and strength of your brand by presenting it on a single website, and then utilise subpages to showcase the unique offerings of each property.

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Freedom of choice

One content management system (CMS) for all properties or separate systems for each location — choose the solution that is most convenient for you when updating content on your website.

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Separate offers

Each of your properties can have its own list of offers and rooms, allowing guests to see as many details as they need to make the best choice.

Frequently Asked Questions

What is the best website for a hotel?

How does a hotel website increase direct bookings?

Can you integrate a Profitroom Booking Engine into an existing hotel website?

How long does it take to build a hotel website?

What is the key difference between Classic, Classic+, and Bespoke?

What key features does my website need?

What is SEO?

Award-winning designs, crafted for excellence

Awards for Profitroom

Our websites in action:

One Site, Multiple Booking Engines

Strong brand

Freedom of choice

Separate offers

The Perfect Match

Our Services and Products

The ecosystem of Profitroom products and services caters for the entire guest journey, boosting direct bookings and delighting guests.

To reach the best results, we recommend unlocking the power of our seamlessly integrated solutions. 

See how you can benefit from our solutions

Book a demo and we will contact you to talk about your expectations and pains, and to show you how Profitroom products and services can support you in reaching your goals.