Articles

Insight, ideas and inspiration to help you supercharge bookings.

From mobile-first to AI-first - the booking revolution hotels can’t ignore

Five tips on how to make an accommodation offer work for your pub

The future of pub stays is personalised – and powered by AI

WebAssistant: A New Standard for Hotel Websites in the Age of AI

How Can Spa Hotels Increase Direct Bookings by Selling Experiences, Not Just Rooms?

Five Challenges Every Luxury Independent Hotel Is Dealing With Right Now

South Africa 2026: Adapting to Shifting Travel Flows and Unlocking Direct Booking Growth

Supporting UK Hotels as Travel Patterns Shift Ahead of Easter and May Bank Holidays

Profitroom wins four Silver Awards at HotelTechAwards 2026