As the leading travel think tank, ITB Berlin have gone virtual for 2022. With a clear focus on digital, sustainable and resilient solutions they have bought together a range of top-notch international speakers and tourism experts to discuss relevant topics to the tourism industry.
Our very own Commercial Director, Samantha Williams will be speaking at 5pm CET (4pm GMT) on Wednesday 9 March. Discussing how to turn lookers into bookers. How leisure hotels and resorts can convert more website traffic.
The advantages of direct sales are twofold. But first, you need the right tech in place to turn potential customers from lookers to bookers.
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