2910

hotel websites created

15

years of experience

23

in-house experts

70

custom websites live every year

33%

average direct bookings increase YoY

Featured Profitroom Websites:
Port Lympne, UK
Grosvenor, UK
Zanzibar Queen, Tanzania
Legacy, South Africa
Nothern Light, Finland
Zanzi Resort, Tanzania

Inspired by what you see?

Let’s talk about creating a website that not only looks great but also drives more direct bookings. 

Turning Lookers Into Bookers

With hundreds of partners you can now give every guest a seamless experience from the first click.

Crafted for Conversions

At Profitroom, we have perfected a signature design formula that transforms your hotel website into a powerful e-commerce platform.

Every element is crafted to remove friction from the booking journey, making it effortless for guests to move from browsing to booking. Guests get the speed, clarity, and convenience they expect, while you benefit from higher direct bookings and increased revenue.

Why Profitroom Websites for Hotels are built for bookings:

websites_screens_Responsive webdesign
logo_img44
Responsive Web Design

Always stunning, on every device
Your website adapts seamlessly to mobile, tablet, and desktop, ensuring a flawless experience wherever your guests find you.

websites_screens_ux
logo_img44
Conversion Driven UX

Built to turn lookers into bookers
Our signature design formula removes friction at every step, making it effortless for guests to browse, decide, and book.

websites_screens_Integration with the Booking Engine
logo_img44
Integration with Booking Engine

Frictionless booking journey
With Booking Engine 360 built right in, your website becomes a direct path from discovery to reservation.

websites_screens_High conversion
logo_img44
E-commerce Ready

Sell more than just rooms
Turn your website into a full revenue hub with vouchers, dining, spa, and experience packages that are all easily visible and bookable online.

logo_img44
AI Agent (Add-on)

The website that inspires + the AI that converts.
Supercharge your website and give guests instant answers and support, anytime. Our AI Agent sells and boosts engagement saving your staff an average of 2-3 hours a day.

logo_img44
Marketing Services (Add-on)

Be seen, be booked
Drive traffic with expert SEO and Pay Per Stay campaigns, ensuring your website gets the visibility it deserves.

Award-winning designs, crafted for excellence

Awards for Profitroom

Website Modules - To Wow Visitors with Your Additional Services

Modules are specially designed elements of hotel websites that allow you to showcase your SPA treatments, restaurant menu, highlight your strengths in a photo gallery, and build visitor trust by presenting guest reviews. The 'conference rooms' module will perfectly meet the needs of business guests, showcasing even the room equipment and chair arrangements.

ai_badge

AI-Driven Efficiency

At Profitroom, we’re not just keeping pace with the hospitality industry — we’re charting its future course.

The Profitroom platform is powered by AI to automate daily tasks, save time, and reduce costs. From our Booking Engine 360 to Marketing Automation and beyond, we leverage AI to simplify hotel operations, enhance guest experiences, and maximise revenue—so you can focus on what truly matters.

Our Offer

Not all hotels need the same kind of website, and that’s why we offer two powerful options to match your needs and timeline.

Best choice
VIP Concierge Offer
Bespoke Offer
Complete creative freedom, customised design, and unique branded storytelling.
For whom?
Ideal for hotels with a strong brand identity and a vision that needs full customisation.
Essence
With the help of a dedicated project team and manager you have full artistic control of your website - the sky's the limit! 
VIP Concierge Offer
Express Offer
Perfect for properties that want fast results, a sleek design, an intuitive interface, and zero compromises on quality.
For whom?
For small properties without extensive additional services.
Essence
Your new website will be live in only one month. Choose between several high-converting layouts to create an easy to navigate customer experience. 

Multisites - Websites for Hotel Groups

Elevate your hotel group with a multisite solution: one domain to strengthen your brand, multiple booking engines for best UX, and unique property pages to highlight their distinctive features. Showcase your brand, simplify updates, and offer tailored guest experiences.

shutterstock_2434378279 (3)-2
logo_img44
One site, multiple booking engines

Show all your properties under one domain and connect multiple booking engines, allowing your guests to easily make reservations at their preferred location.

Manager in Reception_00072 (5)
logo_img44
Strong brand

Maintain consistency and strength of your brand by presenting it on a single website, and then utilise subpages to showcase the unique offerings of each property.

shutterstock_2487776297
logo_img44
Freedom of choice

One content management system (CMS) for all properties or separate systems for each location — choose the solution that is most convenient for you when updating content on your website.

Lobby Female Angle 01_00039-3
logo_img44
Separate offers

Each of your properties can have its own list of offers and rooms, allowing guests to see as many details as they need to make the best choice.

Our websites in action:

1

One Site, Multiple Booking Engines

2

Strong brand

3

Freedom of choice

4

Separate offers

The Perfect Match

Our Services and Products

The ecosystem of Profitroom products and services caters for the entire guest journey, boosting direct bookings and delighting guests.

To reach the best results, we recommend unlocking the power of our seamlessly integrated solutions. 

Features that drive direct bookings

shutterstock_2517549499-1

Key Features of a Hotel Website

A hotel website should have several key features to ensure that it is effective in driving direct bookings and revenue. These features include a user-friendly interface, easy navigation, high-quality images and videos, a booking engine, and a content management system (CMS). The website should also be optimised for search engines, with relevant keywords and meta tags to improve its visibility. Additionally, the website should have a secure payment gateway, clear and concise room descriptions, and a prominent call-to-action (CTA) to encourage visitors to book. By incorporating these features, hotels can create a website that is both functional and visually appealing, providing a great user experience for potential guests.

 

shutterstock_2370596303 (2)-1

Search Engine Optimization

Search engine optimization (SEO) is a critical aspect of hotel website development, as it helps to improve the website’s visibility on search engines, driving more organic traffic and direct bookings. Hotels can optimize their website for SEO by using relevant keywords, meta tags, and descriptions, as well as by creating high-quality and engaging content. Additionally, hotels can use Google Hotel Ads to increase their visibility on search engines and drive more direct bookings. By optimizing their website for SEO, hotels can improve their online presence, increase their revenue, and stay ahead of the competition.

See how you can benefit from our solutions

Book a demo and we will contact you to talk about your expectations and pains, and to show you how Profitroom products and services can support you in reaching your goals.