Break your dependance on OTA`s by creating a stream of loyal and sustainable direct bookers. Let us help you navigate through the online labyrinth distracting bookers with professional tools that will catch their attention, convert into direct bookings and practical advice that will ensure success.
Gaining more direct bookings: Join our webinar and discover strategies for attracting guests to book stay on your website.
Building trust and provide a seamless booking journey: Learn how to build guest trust and provide a seamless booking journey to improve direct bookings.
Exploring e-mail marketing and personalized offers: Discover the power of e-mail marketing and personalized offers to engage guest and drive more direct revenues.
Uncovering partnership opportunities with Google: Gain insights on Google my Business, Google Hotel Ads, and potential partnership opportunities with Google to drive more direct bookings.
Aneli is the Customer Success Manager for Africa, working together with our hotel partners to ensure they are utilising all the Profitroom solutions to their full potential, provides guidance on industry best practices, draws on own experience to give relatable advice, stays up to date with Industry trends and relays regular Profitroom updates and latest product features. She has extended experience within the Hospitality, Tourism, and Events arena, drawing on her hands-on experience to guide and facilitate change within an industry that faced many challenges over the past few years. Digital Marketing and Marketing Automation is her favourite subjects. Analysing data and finding new trends fuels her enthusiasm for conceptualising creative changes that will facilitate conversion is her favourite mission with each client. Her acute attention to detail, a creative approach to marketing and out of the box thinking is resonating well with our Profitroom clients and compliments the effectiveness of the Booking engine excellently.
Laurence Wall is the International Hotel Group Manager at Profitroom, a role he assumed in October 2022, following multiple Operations Director positions in various hospitality groups. His role at Profitroom includes driving business growth and after sale service in South Africa, inspired by the potential that direct booking through hotel websites enable up to 20% more profit allowing, ultimately stimulating sector growth through employment opportunities, and smart digital solutions. Under his leadership, Profitroom has on-boarded 40 hotels across South Africa, and increased average year on year revenue for certain South African Hotel Groups in excess of 150% – more than any other booking platform in the country. The portfolio growth within 2022 within the South African operation makes it one of top growing countries within the Profitroom portfolio globally. Prior to his time at the Profitroom, Laurence project managed top quality hotel developments, working with top UK designers to ultimately achieve four and five star rated hotels with food of Michelin star quality. With over 27 years of experience in the independent luxury hospitality industry Laurence has formulated a comprehensive strategy of working alongside owners of hotels and boutique hotel groups to develop their businesses to increase profitability and awareness, in an incredibly hostile environment, where every hotelier is different.
Weirong is a strategic partnership manager for the travel hospitality vertical at Google. In this role, she focuses on fostering a healthy ecosystem for users, hotels and partners on Google travel platforms. Before Google, Weirong had 6-year account management experiences at Emirates airline and Amazon France. She holds Master degree from IDRAC Lyon business school and Bachelor from University Lyon I.
Agnes is an ambitious sales professional, managing a network of Welcome Break owned Ramada & Days Inn Hotels. She believes in leading by example and her success has been achieved through focusing on goals with a defined purpose, clear strategy, diligent planning and taking action.
Pioneer of marketing in the digital age. Founder of HACKTOURISM - Speaker - Consultant - Digital Agency Veteran and with more than 25 years of experience as a Client, an Agency Founder and previously Head Digital SA Tourism.